About
Unit33 focuses on building brand uniqueness, social value, and a compelling content journey.
Creating value through actionable strategies and measurable processes is at the heart of Unit33's operations from identifying entrepreneurs and startups' purpose to coining their unique story.
A customized approach based on each brand's requirements helps yours stand out in a packed market and outlines your brand's path that is designed to boost business value and drive revenue.
Through narrative experiences, the aim is to grow a network of dedicated impact-driven entrepreneurs who like you have an unwavering belief in bridging the gap between business, social and creative values.
Mission
To empower people with the knowledge and imagination to drive brands that are positively impactful for future generations.
Vision
To join creative storytelling and impactful work practices that help partners become inspiring stories which will shape a compassionate and inclusive business landscape.
Values
Communicate exceptional tailor-made stories for value creation.
Innovate to drive a purposeful and circular economy.
Commit to craft purposeful brands, deeper connections, empathy, wonder, and integrity.
Create shared value strategies through collaboration and social linkages for change and positive impact.
THE STORYTELLER BEHIND UNIT33
Hello, I'm Hiba your consultant and storyteller at Unit33 and here is where I take over to tell you my story.
Thanks to a cross-disciplinary background and experience within the content and communications spectrum, I try to bring an innovative approach to every project I undertake, this keeps me focused on being an adaptable and tactful collaborator.
After obtaining my BA in Communication Arts where I majored in filmmaking, my interest in the different facets of communications drove me to follow an extensive professional development path.
I received certifications in the fields of Strategic and Crisis Communications, Social Innovation and Innovation Management, Content Management, Branding, CSR, Neuromarketing, and others.
By then, I had a growing interest in crafting my own direction in work and life. Working with socially responsible entities made me realize the importance of relatable storytelling, positive practices, and sustainable management in driving an unwavering change within teams and at the workplace.
With Unit33, my purpose is to provide a clear narrative and communication path for businesses and organizations. The aim is to deliver to you an actionable plan you can take forward at any point to build the most potent brand experience possible.
Thanks to my career path I'm able to seamlessly apply different thought processes and tactics to mold an optimal content strategy that will drive a compelling story for your brand.
Hiba Atallah
A Note For You
I created Unit33 because I believe in connections, partnerships, and linkages as we are in the business of cooperation. With this mindset, I am closely connected with a network of like-minded entrepreneurs (digital and social media, SEM(PPC/SEO), PR, Graphic design and animation, UI/UX, Web Development) who are out there to do work for a positive change. If your business needs a more expansive approach that needs to cover areas and sectors not provided by me, I can propose a selection of potential highly suitable collaborators you can choose from.